In case further proof was needed that Silicon Valley has become an art destination in its own right, Pace Gallery has announced that the pop-up space it opened in Menlo Park last March — and intended to keep open for just three months — will remain open until the end of 2014. “We’re having too much fun to stop,” Pace president Marc Glimcher told Artinfo on a phone call from California. Located in a former Tesla dealership on the El Camino Real highway, the gallery plans to keep its current Tara Donovan exhibition up until the end of the summer and then mount a cross-generational group exhibition in the fall.
For Glimcher, the project has been a way to get away from gallery business as usual. “It’s a fresh group of people with a great energy,” he said. “They’re really interested in what the artists are trying to accomplish. Conversations here are about the art, the artists, history. A lot less about auctions, art fairs, and prices. The art market is just not that fascinating. It’s very refreshing to talk about the art.”