Jeff Koons’ coveted sculpture Balloon Dog (Orange) will be part of Christie’s Post-War and Contemporary Evening Sale on November 12, 2013 in New York. The avid art collector and paper magnate, Peter Brant, is selling the 10-foot-high sculpture, which is one of the most recognizable pieces of 20th century art. The funds from the sale will be used to create an endowment for the Brant Foundation Art Study Center, which is located in Greenwich, CT and presents two annual exhibitions drawn from Brant’s illustrious collection of contemporary art.

Balloon Dog carries a pre-sale estimate of $35 million to $55 million and is one in a series of five sculptures created in the early 1990s. The other sculptures reside in the collections of renowned collectors Steven A. Cohen, Eli Broad, Francois Pinault and Dakis Joannou.

Brant will hang on to his other works by Koons including a 43-foot-tall terrier made from over 70,000 flowering plants titled Puppy.